Boutique digital studio — content, website and ads in one system
Web design,content and ads✦one system.
Web design, content and paid campaigns that work as one system — so the right people find you, understand what you offer and know how to start a conversation.
Social content ✦Web and landing pages ✦Meta Ads ✦Google Ads ✦Conversion tracking ✦Brand identity ✦Hosting and security ✦Live streaming ✦
Social content ✦Web and landing pages ✦Meta Ads ✦Google Ads ✦Conversion tracking ✦Brand identity ✦Hosting and security ✦Live streaming ✦
/ AboutManagua, Nicaragua
Most businesses already have the pieces — a social profile, a website, maybe some ads. The problem is that they don't work as one.
01
Profiles that go quiet
02
Websites that don't explain the offer
03
Ads with no next step
velarde.dev is a small studio in Managua. We work with travel agencies, clinics, schools, law firms, stores and media businesses — most often as the single team behind their content, their website and their campaigns.
FV
Fernando Velarde
Founder & Creative Director
/ The system
Four parts, one system
Each part has a job, and you don't need all four. The mix depends on your business, your audience and your budget.
01
Social media and content
A publishing plan, the posts and short videos, and the words — so your profiles stay active and consistent instead of going quiet.
Content plan and calendar
Photo, video and copy production
Publishing and profile setup
02
Web design and landing pages
Web design: a site that explains what you do, proves it and makes it easy to inquire — built to load fast on a phone.
Structure and copy that explain the offer
Landing pages for campaigns
Forms, WhatsApp and analytics
03
Meta Ads and Google Ads
Paid campaigns: who to show them to, what to say, where the click lands and what gets measured.
Campaign setup and structure
Audiences, creative and copy
Tracking and landing-page review
/ Capabilities
Additional capabilities
Everything a web design project needs to run and keep running: hosting, security, brand assets, e-commerce and live broadcast.
UI/UX Strategy98%
Frontend Development96%
Backend Architecture92%
Cloud Infrastructure90%
HLS/RTMP Protocols88%
SEO Performance95%
API Integration93%
Cybersecurity89%
/ Portfolio
Relevant work
Eleven recent web design and development projects — travel, education, health, events, legal, retail and media. Designed and built by velarde.dev.
Four steps, and you always know which one you're in. Nothing starts before the scope and the cost are agreed in writing.
01
First call and diagnosis
We start with your business: what you sell, who buys, what you've tried and what isn't working. We look at your profiles, your site and your numbers before proposing anything.
02
Plan and proposal
You get a written plan: what we'll do, what you need to provide, the timeline and the cost. The mix of content, site and ads is decided here.
03
Web design and build
We design and build the site, produce the content and set up the campaigns. You review everything before it goes live.
04
Launch and measure
After launch we check the forms, the WhatsApp button and the tracking, then review what the first weeks show. Monthly care plans cover ongoing changes.
120+
Projects launched
98%
Satisfied clients
25
Years of experience — since 2001
/ Industries
Industries we serve
The sectors that appear most in our work — travel, health, events, legal, retail, media and wellness.
The site itself: structure, copy, design, build and the connection to the tools you already use (WhatsApp, forms, analytics, your catalogue or booking system). Hosting, security and content are added when the project needs them — the proposal lists exactly what is included and what is not.
It depends on the mix you need and the work behind it, so we don't publish prices. After the first call you get a written proposal with the scope and the cost, and nothing is charged before you approve it. See what moves the cost.
A website takes 4–8 weeks; landing pages, 2–3 weeks; larger platforms, 2–4 months. Content and campaigns run on their own schedule, because they depend on how much we produce each month.
React, Next.js, Astro, Tailwind CSS, GSAP, Shopify and headless CMS, on NVMe cloud servers. For broadcast: HLS/RTMP. The stack is chosen per project, prioritizing performance and maintainability.
Yes. Cloud hosting with SSL included, automatic daily backups and 30 days of support after launch. After that, monthly care plans with monitoring and continuous improvements.
Yes. We work remotely with clients across the Americas and Europe, adapting to your time zone with clear, asynchronous communication.
Your time for the first call, access to your profiles and your site, and the information only you have: what you sell, your prices, your photos or materials. We write the rest. Content production can be part of the scope, or you can supply the material — we agree on that in the proposal.
Yes — we plan and manage Meta and Google Ads campaigns: objective, structure, audiences, creative, the page the click lands on and the tracking behind it. Ad spend is paid directly to Meta or Google and is separate from our fee. If you already have a monthly figure you can invest, we plan around it; if not, we tell you what a realistic range looks like for your market before you commit to anything.
We install analytics and conversion tracking before campaigns start, so you can see visits, inquiries and where they came from. We review the numbers with you when they're available; we don't publish projections for leads or sales.
Next step
Let's talk about your project
Tell us what isn't working. We'll answer with what we'd do, what it costs and how long it takes.
